Seven companies, seven industries, one method: the problem as the business saw it, the decision, and what came out of it.
Running digital and CRM for Ecuador's largest food company.
Ten years, twenty-two consumer brands, a 30-person team and a mandate covering brand equity measurement, machine learning and a U.S. retail launch.
Industry 4.0, drones and software for corporate accounts.
Growing the B2B base past commoditised connectivity into four technology lines the client did not yet know how to specify.
Building a services business in Miami.
Enterprise sales into Amazon distribution and fulfilment facilities, where proof of service is the sales asset.
Opening energy markets across Central America and the Caribbean.
Partnerships as the entry vehicle in a region of small, fragmented countries, from a Miami base.
C-level growth engagements at More is More.
A board seat with transnational clients, interim marketing leadership, an agent platform and a social listening product.
A commercial plan for a premium seafood distributor.
The 2026 plan rebuilt line by line: P&L, growth blocks and S&OP.
A mattress topper brand launched in Ecuador.
Market study, landed cost and a name chosen by consumers, then the brand, packaging and website for the first container.